Nataliya Hearn (Ph.D. Materials Engineering University of Cambridge) Professor turned serial entrepreneur. Founder and CEO of Element 21 (ranked as the fastest growing company in Canada run by a woman W100 2009) that brought Scandium technology from the former Soviet Union to sports (baseball, golf, lacrosse), electronics, and aviation industries. Organized the launch of the golf drive from the International Space Station (2006).

Featured in Forbes (June 2010) for developing space age material for Mount Everest team with the warmest and thinnest jackets using ZeroLoft insulation material. Designed and marketed one of the most popular professional fishing rod lines — Carrot Stix.